The Secret to More Profitable Consultations (Without Feeling Pushy)

Consultations Aren’t “Extra”

Most hairstylists treat consultations like a quick formality. But when you rush them, you miss the chance to really hear your client  and to recommend services that solve their actual problems.

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My Salon’s 98% Retention Rate

Here’s the truth: consultations aren’t just for new clients. When I owned my salon, we kept a 98% retention rate because every appointment started with a real conversation. Even long-term clients got a check-in. I’d ask what changed since last time, what was frustrating them, and what they wanted for the season. That’s why clients stayed. Not just because of good hair,  but because they felt seen, heard, and supported.

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Where Stylists Lose Money

Skipping consults means:

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• Add-ons never get mentioned
  
• Services run on autopilot
  
• Clients leave with what they asked for, not what they needed
  
  

Fast Fact: Clients who feel heard are 2x more likely to trust upgrade recommendations  and they rebook more consistently.

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Consults That Don’t Feel Pushy

The most profitable consultations are about education, not pressure. Tie every recommendation back to the client’s goal:

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• “This gloss will protect your color for 6 extra weeks.”
  
• “A scalp detox will help with the dryness you mentioned.”
  
  

Simple. Clear. Client-centered.

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Final Thought

Consultations aren’t fluff. They’re the reason clients stay loyal and why your tickets grow without discounting.

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👉 LiQUiD’s Prep Assistant is official here to help you nail this every time with scripts, strategies, and insights ready before the appointment starts. Try LiQUiD for Free

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💜 Slay the day,
Chrystal Graves & Team LiQUiD

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